Customer Service Representatives Salary in South Dakota
SOC 43-4051 · South Dakota · BLS OEWS May 2025
Median Annual Salary
$40,643
$19.54/hr
9.2% lower than the US national median ($44,782)
Verified BLS OEWS data · Updated May 18, 2026
Is this a competitive Customer Service Representatives salary in South Dakota in 2026?
Based on BLS OEWS wage percentiles, JOLTS June 2026 demand signals, and ECI Q2 2026 wage growth.
$Competitive · ~P50
P10$31K
P25$36K
P50$41K
P75$48K
P90$56K
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Demand: ACTIVE. Demand is active -- the broader market openings are at 4.4% (JOLTS, June 2026). A balanced market where the median is a solid, competitive anchor.
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Merit budget: Wages in private industry are rising about 3.1% a year (BLS ECI, Q2 2026). Budget a 2.7-3.2% merit increase to hold this role at market.
Our read
For a competitive 2026 offer, target $40,643 to $48,298 (market median to the 75th percentile). The median-to-P75 range keeps offers competitive.
Figures are market benchmarks from the U.S. Bureau of Labor Statistics; apply professional judgment before making pay decisions.
How Customer Service Representatives pay is moving in 2026
Trend, demand, and spread context from BLS OEWS, JOLTS, and ECI
Pay trend
Median pay for this role rose 4.6% between the May 2024 and May 2025 BLS surveys, outpacing the 3.1% wage growth of the broader market (BLS ECI).
Hiring demand · MODERATE
the broader market is running a 4.4% job-openings rate with quits at 2.0% (BLS JOLTS).
Pay spread
Top earners (P90) make about 2.0 times what entry-level (P10) workers make in this role. That spread is in the typical range for U.S. occupations; standard 80% to 120% pay bands around the median work well.
What changed recently
Aug 4, 2026JOLTS June 2026: national job openings little changed at 7.4M (4.4% rate), hires flat at 5.3M, quits steady at 2.0%.
Jul 31, 2026ECI Q2 2026: national wages rose 3.2% over the year while CPI reached 3.5%, the first negative real-wage reading since 2022. Benefit costs accelerated to 3.8%.
Commentary is generated from published BLS figures (OEWS May 2025 vs May 2024, JOLTS June 2026, ECI Q2 2026) and refreshed each release. It is interpretation, not a BLS product.
Source: BLS OEWS · Published May 15, 2026
Next refresh: May 2027
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The median salary for Customer Service Representatives in South Dakota is $40,643 per year ($19.54/hr). This is 9.2% lower than the national median of $44,782.
About This Role
BLS Standard Occupational Classification 2018
Interact with customers to provide basic or scripted information in response to routine inquiries about products and services. May handle and resolve general complaints.
Wage Percentiles: South Dakota
Hourly & annualized (2,080 hours) · National adjusted
Percentile
Hourly Rate
Annual Salary
vs National
P10Entry level
$14.93
$31,054
-2.2%
P25
$17.54
$36,483
-1.0%
P50MEDIAN
$19.54
$40,643
-9.2%
P75
$23.22
$48,298
-6.7%
P90Top earners
$26.77
$55,682
-12.4%
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P10–P90 breakdown, career outlook, industry wages, and JOLTS market signal for Customer Service Representatives
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Career Outlook
BLS Employment Projections · 2024-2034
10-year growth
-5.5%
Much slower than average
Annual openings
342K
per year, on avg
Workforce today
2.8M
as of 2024
Why those openings exist
0% from new growth100% from people leaving the role
Most openings come from replacement, not growth. Retention matters more than recruiting here.
Typical entry requirements
Education
High school diploma or equivalent
Experience
None
On-the-job training
Short-term on-the-job training
Industry Wage Breakdown
Top 2 industries by employment · median annual wage, sector-specific
Industry
Workforce
Median Pay
Business Support Services
NAICS 561400
215K
$36,770
Agencies, Brokerages, and Other Insurance Related Activities
NAICS 524200
173K
$46,240
Wage range across top 5 industries: $36,770 to $46,240 (26% spread)
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Frequently Asked Questions
What is the median customer service representatives salary in South Dakota?
The median (P50) annual salary for Customer Service Representatives in South Dakota is approximately $40,643, based on BLS OEWS May 2025 data. This is 9.2% lower than the national median of $44,782. For the full P10–P90 breakdown and market context, open CompSignal.
Wage figures on this page come from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment & Wage Statistics (OEWS) survey, May 2025 release. OEWS surveys roughly 1.1 million establishments annually. It is the most comprehensive employer-reported wage dataset in the United States.
P10 through P90 percentiles represent the wage distribution across all surveyed employers (not self-reported by workers). Geographic adjustments use BLS-derived cost multipliers calibrated from regional wage variation.
Wages are estimates. Individual compensation depends on experience, education, employer size, industry, and negotiation. Use this as benchmark context, not absolute ground truth.
CompSignal is a free labor market intelligence tool built for HR, compensation, and talent acquisition teams. We make BLS data, the same primary source Mercer and Radford cross-reference in their paid surveys, searchable and actionable without an enterprise subscription.
Built and maintained by Falcon Incentives, a compensation strategy and incentive design consultancy.