Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel Salary in Wisconsin
SOC 41-3091 · Wisconsin · BLS OEWS May 2025
Median Annual Salary
$64,022
$30.78/hr
8.5% lower than the US national median ($69,992)
Verified BLS OEWS data · Updated May 18, 2026
Is this a competitive Sales Representatives of Services salary in Wisconsin in 2026?
Based on BLS OEWS wage percentiles, JOLTS June 2026 demand signals, and ECI Q2 2026 wage growth.
$Competitive · ~P50
P10$40K
P25$50K
P50$64K
P75$88K
P90$123K
Drag the dot or type an amount above.
⚡
Demand: ACTIVE. Demand is active -- retail openings are at 4.8% (JOLTS, June 2026). A balanced market where the median is a solid, competitive anchor.
📈
Merit budget: Wages in retail trade are rising about 3.4% a year (BLS ECI, Q2 2026). Budget a 3.0-3.5% merit increase to hold this role at market.
Our read
For a competitive 2026 offer, target $64,022 to $87,672 (market median to the 75th percentile). The median-to-P75 range keeps offers competitive.
Figures are market benchmarks from the U.S. Bureau of Labor Statistics; apply professional judgment before making pay decisions.
How Sales Representatives of Services pay is moving in 2026
Trend, demand, and spread context from BLS OEWS, JOLTS, and ECI
Pay trend
Median pay for this role rose 5.6% between the May 2024 and May 2025 BLS surveys, outpacing the 3.4% wage growth of Retail Trade (BLS ECI).
Hiring demand · MODERATE
Retail Trade is running a 4.8% job-openings rate with quits at 3.0% (BLS JOLTS). Demand has tightened for 2 straight months (4.2% up to 4.8%).
Pay spread
Top earners (P90) make about 3.9 times what entry-level (P10) workers make in this role. That spread is wider than typical, so expect large pay differences by experience, employer size, and geography; build generous ranges and differentiate strongly.
What changed recently
Aug 4, 2026JOLTS June 2026: sector openings climbed to 4.8% and quits returned to 3.0%. Frontline churn pressure is building again.
Jul 31, 2026ECI Q2 2026: sector wages growing 3.4% per year, up from 3.1%, one of the few sectors accelerating.
Commentary is generated from published BLS figures (OEWS May 2025 vs May 2024, JOLTS June 2026, ECI Q2 2026) and refreshed each release. It is interpretation, not a BLS product.
Source: BLS OEWS · Published May 15, 2026
Next refresh: May 2027
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The median salary for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Wisconsin is $64,022 per year ($30.78/hr). This is 8.5% lower than the national median of $69,992.
About This Role
BLS Standard Occupational Classification 2018
Sell services to individuals or businesses. May describe options or resolve client problems.
Wage Percentiles: Wisconsin
Hourly & annualized (2,080 hours) · National adjusted
Percentile
Hourly Rate
Annual Salary
vs National
P10Entry level
$19.19
$39,915
+5.1%
P25
$23.95
$49,816
+4.5%
P50MEDIAN
$30.78
$64,022
-8.5%
P75
$42.15
$87,672
-12.8%
P90Top earners
$59.27
$123,282
-17.2%
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P10–P90 breakdown, career outlook, industry wages, and JOLTS market signal for Sales Representatives of Services
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Career Outlook
BLS Employment Projections · 2024-2034
10-year growth
+3.1%
About as fast as average
Annual openings
123K
per year, on avg
Workforce today
1.2M
as of 2024
Why those openings exist
3% from new growth97% from people leaving the role
Most openings come from replacement, not growth. Retention matters more than recruiting here.
Typical entry requirements
Education
High school diploma or equivalent
Experience
None
On-the-job training
Moderate-term on-the-job training
Industry Wage Breakdown
Top 2 industries by employment · median annual wage, sector-specific
Industry
Workforce
Median Pay
Computer Systems Design and Related Services
NAICS 541500
116K
$97,780
Management, Scientific, and Technical Consulting Services
NAICS 541600
85K
$77,980
Wage range across top 5 industries: $77,980 to $97,780 (25% spread)
See the complete picture
Full percentile breakdown · JOLTS market signals · Geographic comparison · AI analyst briefs
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Frequently Asked Questions
What is the median sales representatives of services, except advertising, insurance, financial services, and travel salary in Wisconsin?
The median (P50) annual salary for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Wisconsin is approximately $64,022, based on BLS OEWS May 2025 data. This is 8.5% lower than the national median of $69,992. For the full P10–P90 breakdown and market context, open CompSignal.
Wage figures on this page come from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment & Wage Statistics (OEWS) survey, May 2025 release. OEWS surveys roughly 1.1 million establishments annually. It is the most comprehensive employer-reported wage dataset in the United States.
P10 through P90 percentiles represent the wage distribution across all surveyed employers (not self-reported by workers). Geographic adjustments use BLS-derived cost multipliers calibrated from regional wage variation.
Wages are estimates. Individual compensation depends on experience, education, employer size, industry, and negotiation. Use this as benchmark context, not absolute ground truth.
CompSignal is a free labor market intelligence tool built for HR, compensation, and talent acquisition teams. We make BLS data, the same primary source Mercer and Radford cross-reference in their paid surveys, searchable and actionable without an enterprise subscription.
Built and maintained by Falcon Incentives, a compensation strategy and incentive design consultancy.
